International Strategy & Marketing
The International Strategy & Marketing (ISM) section is currently home to 26 faculty members, in addition to PhD students and affiliated faculty. The section coordinates the teaching in Strategy, International Management, and Marketing in the various programs of ABS.
In addition, ISM staff conduct internationally recognized research in these fields. Over the last six years, the ISM section has grown substantially, and we foresee additional growth for the future.
The section’s research program focuses on the relationships between organizations and their changing market and institutional environments. In particular, the program views organizations, and more specifically their managers, as central actors, and focuses on the actions and interactions of organizations and their internal and external stakeholders. In doing so, an important central theme running through the program is the role of business in society, including issues of corporate governance, corporate social responsibility, and sustainability.
Members of the ISM section regularly publish in a variety of leading international journals:
- In management and strategy (e.g. Academy of Management Review, Strategic Management Journal, Journal of Management, Journal of Management Studies)
- In international management (e.g. Journal of International Business Studies, Journal of World Business, Management International Review)
- In marketing (e.g. Journal of Retailing, Journal of Product Innovation Management, International Journal of Research in Marketing)
- In business and society (e.g. Journal of Business Ethics, Business Ethics Quarterly, Business and Society)
- In practitioner oriented outlets (e.g. California Management Review, Harvard Business Review)
The ISM section is chaired by Dr. M.L. (Mark) van der Veen